Vendors
Processor and vendor relationships owned end to end: negotiations, escalations, renewals, and the credible option to run a competitive process.
Fractional & Interim GM Of Payments
A named senior operator owns the payments P&L on a fractional or interim basis, backed by the off-the-shelf AI for your payments data and benchmark data from 5+ years and 100+ engagements. The whole function, not just the advice.
Operating Across Processors Like
For most vertical software platforms, payments is 20 to 50% of the top line, 44% on average. It is also the one revenue line routinely run part-time: the processor relationship sits with whoever signed it, pricing lives in a spreadsheet, adoption belongs to nobody, and margin quietly drifts.
We do not advise from the sideline. We own the payments P&L, run it against targets, and report to your board like the executive you have not hired yet.
Who Owns Payments Decides The Outcome
Across the market, the single strongest predictor of payments take rate is not maturity or scale. It is who owns payments, and how senior they are. The catch: the C-suite payments operator that outcome depends on is nearly impossible to find and expensive to keep.
Median take rate by payments leadership structure. Self-reported survey medians, shown for the relationship rather than as achievable net economics. The takeaway holds: senior ownership is worth roughly 45 bps of take rate, and Straata gives you that caliber of ownership without the search or the seat.
The Alternative
There are thousands of vertical software companies with embedded payments and fewer than fifty operators who have run this function at a high level. Even the great hire works alone, from only what they have personally seen, and takes two quarters to produce the first real decision.
The all-in annual cost of a VP or GM of payments. Salary, equity, and the bench that seat still needs.
The typical search to land the seat, if you can find the person at all.
Strong payments operators in the country. One hire, and no bench behind them.
The honest comparison is not even one hire. Run the function properly in-house and the seat needs a bench under it: analysis, data engineering, negotiation depth. The Fractional GM installs the whole function, named operator, platform, and bench, for a fraction of a $400 to $600K seat alone, and a fraction of the team it actually replaces. The retainer is scoped on the first call.
Continuity Insurance
Whether you run payments with a full-time GM or with us, one departure should not reset the program. Today the relationships, the pricing logic, and the history usually live in one person’s head. When they walk, it walks with them, and the next hire starts from zero.
Fractional, interim, or simply always-on underneath your own leader, Straata is the insurance policy on your payments program: the institutional memory that does not walk out the door.
The Install
Not the first two quarters. A senior operator, the platform behind them, and the bench a real payments function needs, live in your business in a week or two.
One accountable person runs your payments function. Your team knows who owns the number.
Behind the operator sits a platform that normalizes your processor data and benchmarks it against everything we have collectively seen. Even the best solo hire cannot bring that with them.
Not the first two quarters. The engagement opens by pricing the opportunity in your own data, so the early wins fund the rest.
The operating manual, the data, and the benchmarks persist. If a person changes, the function does not reset to zero.
What We Own
Processor and vendor relationships owned end to end: negotiations, escalations, renewals, and the credible option to run a competitive process.
Merchant-level P&L and cohort analysis that finds loss-making volume, misconfigured pricing, and the fees that never should have been there.
Pricing repaper and back-book activation, run as campaigns with owners and dates rather than a slide about what should happen.
Sales compensation design, team design, and board-level reporting, so payments growth stops depending on heroics.
Defend The MarginGrow The LineOne Owner, Four Quadrants
The boundary is deliberate. We do not write your product code, and we do not stand in for your CRO or CFO. We are the missing operator between them.
The Engagement Arc
If a Diagnostic has not been run, the first weeks embed one.
The function gets an owner, a cadence, and a number.
With monthly board-ready reviews that translate benchmark data into specific actions.
Or, if it is working, we keep owning the line.
Engagements anchor at six to twelve months. The compounding asset is the operating manual the engagement leaves behind: the next owner, in-house or ours, starts from documented reality instead of tribal memory.
Fit Check
Roughly $90M to $300M in revenue, with payments at 20 to 50% of the top line.
An existing payments motion, referral, hybrid, or PayFac, that no one fully owns.
A CEO, CFO, or CRO who wants an operator, not another advisor.
Often PE-backed, preparing for a raise, or staring at a processor agreement that needs repricing.
Results, De-Identified
$10.3M
Recovered and saved across the agreement.
Over 5 years
+$10M ARR
Added on the volume that moved.
On volume moved
+$1.8M
Found before the engagement was a month old.
First 2 weeks
+30% to 70%
Attachment across the merchant base.
Post-install
Every result above is de-identified by policy: we publish the pattern and the magnitude, never the client's name. Ask on the call and we will walk you through the ones that match your situation.
The On-Ramp
Grades The Program And Sizes The Opportunity
Recovery Or Optimization, Scoped From Findings
Full Function: Named Operator, Platform, And Bench
The path in is the same as every Straata engagement: start with the evidence. The paid Payments Diagnostic grades the program and sizes what is on the table in your payments data. When the findings warrant deeper work, recovery or optimization is scoped from that evidence. If there is nothing there, we tell you.
The retainer covers the full function: a named operator, the platform, and the bench. Both the retainer and project services are scoped on the first call rather than off a rate card, so what the first call gives you is the engagement shape and whether your situation fits the fifty-operator problem this service exists to solve.
One path. Fit check against the four qualifiers above, then the Payments Diagnostic.